Founder & Co – Founder

Brad Sanders – Founder

Brad SandersBrad Sanders is co-founder, along with Deya Smith, of Be Good To Women Day. He is a Writer, Standup comedian and actor. Brad can be seen as the character “Clarence” on his Emmy nominated Clarence Up-date of The Bold And The Beautiful on line at

The idea for Be Good To Women Day came out of Brad’s nationally syndicated radio program On The Phone With Ti-Rone. For over twenty years “Ti-Rone” received thousands of phone calls, letters and e-mails from women with emotional stress as a result of their relationships with men. “The pain expressed by these women was so heart rending it brought me to a realization that we are trampling God’s precious gift under our indifference and disrespect. It finally occurred to me that we, men, are too often completely clueless about what women go through and what they need from us. Deya Smith, my co-host at time, said ‘So what are you going to do about it?’ That’s how Be Good To Women Day began.”

Sanders hastens to add that Be Good To Women Day is not about bashing men. “It’s about motivating men to take their rightful place beside women. It’s about us inspiring each other and helping each other to be all that God intended. Together we will make it or not at all.”

Deya Smith – Co Founder

Deya Smith

Deya “Direct” Smith is a producer on “The Tom Joyner Morning Show” and host of “Girlfriend FM,” as well as “Beyond the Studio” celebrity interviews on She is also a motivational speaker, actress and social commentator. She can be reached at

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